10 Trending Magento 2 Features to Elevate Your Store’s UI/UX in 2025

In eCommerce, great products and competitive pricing are not enough — your store’s design and user experience (UX) can make or break sales. That’s why thousands of merchants choose Magento 2 (Adobe Commerce) for its unmatched flexibility and growing list of UX-enhancing features.
Let’s dive into the top 10 trending Magento 2 features that are transforming online stores and giving shoppers the seamless, engaging experience they expect.
Progressive Web App (PWA) Studio
Today’s shoppers expect lightning-fast, app-like experiences on mobile. Magento’s PWA Studio helps you build responsive, app-like storefronts that load fast, work offline, and boost mobile conversions — without needing a separate native app.
Drag-and-Drop Page Builder
Magento 2’s Visual Page Builder lets non-technical teams create stunning landing pages, banners, and custom layouts without writing code. Save time, reduce dev costs, and update content faster to stay relevant.
AI-Powered Product Recommendations
Adobe Sensei integration brings AI-driven product recommendations to Magento 2. Show customers “Related Products”, “Frequently Bought Together”, or “Customers Also Viewed” — all personalized to increase AOV and keep shoppers browsing longer.
Live Search
Forget slow default search. Magento 2’s Live Search (powered by Adobe Sensei) offers lightning-fast, AI-driven autocomplete suggestions, relevant filters, and smart sorting — helping customers find what they need instantly.
Headless & API-First Architecture
Modern UX demands flexibility. Magento 2’s robust APIs make it easy to build headless frontends using Next.js, React, or Vue.js — giving you total design freedom and blazing performance.
Responsive & Customizable Themes any device.
Magento’s marketplace offers hundreds of responsive themes optimized for B2C and B2B. Pair these with custom CSS or page builder tweaks to create a modern, on-brand look for any device.
Advanced Mega Menu
Large stores with deep catalogs benefit from a clean, easy-to-navigate menu. With advanced mega menu extensions, you can display categories, subcategories, featured products, and promos — improving UX for shoppers with fewer clicks.
One-Page Checkout
Reduce cart abandonment with a streamlined checkout. Magento 2’s one-page checkout and guest checkout options make purchasing quick, frictionless, and mobile-friendly.
Customer Account Dashboard
A better UX isn’t just for first-time visitors. Magento 2 lets you create a rich My Account area where shoppers can track orders, reorder with one click, manage quotes (for B2B), and access wishlists — boosting loyalty and repeat sales.
Loyalty & Reward Points
Keep your customers coming back. Magento 2 supports loyalty points, referral programs, and special pricing tiers. Reward good customers and keep them engaged — all while delivering a smooth, branded experience.
Final Thoughts
Magento 2 is more than just a store platform — it’s a powerful toolkit for building exceptional shopping experiences. By leveraging these trending features, you’ll not only impress customers but also increase conversions and stay ahead of the competition in 2025 and beyond.
Ready to Level Up Your Store’s UX?
Whether you want to build a PWA, launch a headless storefront, or redesign your checkout flow, our team can help you implement the latest Magento 2 features for maximum impact.
Contact us today — let’s create an online store your customers will love!