We partnered with ShopUnicore to bring their vision to life building a modern, mobile first eCommerce website that showcases products like gym t-shirts, board shorts, tanks, and training sets with maximum impact. Our team led everything from UI/UX strategy, frontend development, to performance optimization, focusing on building a smooth, stylish, and scalable platform.
From Zero to Launch: Designing a Gymwear Brand’s First Online Home
The site was designed for speed and simplicity. Using lightweight frontend technologies and clean design systems, we ensured fast page loads, mobile responsiveness, and a clutter free user journey. The result? A visually bold website that lets the apparel speak for itselfand makes it easy for users to browse, filter, and check out in seconds.
Context
Creating a Bold New Destination for Fitness Apparel
In the growing world of fitness and activewear, ShopUnicore set out to establish itself as a bold and performance driven gymwear brand. With no prior digital footprint, the challenge was to create a new eCommerce website from scratch that would reflect the energy of its audience young, active, and style conscious gym goers. The goal was not only to launch a high converting storefront but also to shape the entire digital identity of the brand from day one.
Goal
Build a High Performance Website from the Ground Up
The objective was to design and develop a future ready eCommerce site that reflects the bold identity of ShopUnicore. It had to be mobile first, lightning fast, scalable, and equipped with essential eCommerce features like real time inventory, secure checkout, and visual first product pages. From branding to tech architecture, the goal was to launch a complete digital experience ready for growth from day one.
Process
Design, Develop, and Deliver Fast, Bold, and Focused
We started with brand workshops and user journey mapping, then designed UI systems for both desktop and mobile. Using tools like TailwindCSS, Next.js/React, and performance focused frameworks, we developed a lightning fast frontend optimized for conversions. The backend was integrated with a headless CMS and eCommerce engine for easy product and order management.
Core features included:
- Mobile-first responsive UI
- Category based filtering (T-shirts, Shorts, Training Gear, etc.)
- Rich product pages (material info, fit guide, size chart)
- Secure checkout with multiple payment options
- Lightweight, scalable tech stack
Impact
How ShopUnicore Made a Powerful Entry into the Online Gymwear Market
Within weeks of launch, ShopUnicore gained traction through organic traffic and social campaigns, thanks to its smooth UX and high speed performance. The website helped the brand position itself as a fresh, youthful alternative in the fitness fashion space. Early users praised the site’s ease of use, fast browsing, and clear product presentation laying a strong foundation for long term growth and community engagement.
Case Study
S3Buy
We built S3buy as a dedicated platform for gym gear, power equipment, and nutrition products.Designed for performance and conversion, the site offers a fast, intuitive shopping experience.It empowered the brand to grow rapidly in the competitive fitness and wellness market.
Wayuvega
We developed a tailored Shopify application that integrates directly with their Order Management System (OMS), ensuring real time synchronization of orders and smooth, automated backend workflows